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Game On!


Project Brief Game On! encourage teens and young adults to enjoy playing Mattel games at social events, with friends and at parties. For the 2018 redesign I proposed to amplify their approach to generate excitement and demand for Mattel Games titles by transforming the Game On! logo lock-up into a campaign itself. I [...]

Canada 150


Project Brief While working at GMR Marketing, I was part of the team that created an activation concept, “Many Stories One Nation” for GWL in celebration of Canada’s 150th anniversary.   The project included 150 stories of Canadian history in the entrance of Commerce Court using life size floor decals and thirty stories [...]

Ferrari 70 anniversary


Project Brief While at GMR Marketing, the team I worked with won the account for the Ferrari 70th anniversary event. I contributed ideas, created the presentation deck and event anniversary concept logo, and prepared mockups and videos.  Skills Art direction Branding Editorial Design Photo montage Adobe Photoshop Adobe InDesign Adobe Illustrator [...]

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