Ferrari 70 anniversary

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2017-10-16T20:02:13+00:00

Project Brief While at GMR Marketing, the team I worked with won the account for the Ferrari 70th anniversary event. I contributed ideas, created the presentation deck and event anniversary concept logo, and prepared mockups and videos.  Skills Art direction Branding Editorial Design Photo montage Adobe Photoshop Adobe InDesign Adobe Illustrator [...]

RBC Avioning Magazine

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2017-10-16T20:02:35+00:00

Project Brief While working at GMR Marketing, I presented a magazine concept for RBC Avion cardholders that the RBC team loved. The idea behind the magazine is to engage cardholders with travel destinations and present a premium status card feel. Skills Art direction Editorial Design Branding Adobe InDesign Adobe Illustrator Adobe Photoshop [...]

RBC Avion Web

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2017-10-16T20:02:44+00:00

Project Brief While working at GMR Marketing, I ideated and created a website for RBC that connected Avion card customers and allowed them to share their travel experiences through Twitter and Instagram travel posts with the hastag #Avioning. The social media posts along with articles from traveling journalists were displayed in an interactive world [...]

RBC Avion March Break

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2017-10-16T20:03:02+00:00

Project Brief While working at GMR Marketing, the RBC Avion team wanted to create a series of images for their Facebook and Instagram profiles. The objective was to engage people in a conversation around their travel interests for March Break. I created  illustrations of Avion cardholders' top five destinations for 2015. Skills [...]

Reese – For the love of the cup

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2017-10-16T20:04:34+00:00

Project Brief While working at GMR Marketing, Reese was looking for a campaign idea for their partnership with NHL. We were selected as their partner agency based on our "For the love of the cup" concept. I developed the idea, logo, display and packaging design. I also proposed activation ideas for the 2016-2017 season. [...]

RBC Avion Influencer Campaign

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2017-10-16T20:04:59+00:00

Project Brief While working at GMR Marketng, we used influencer travelers to promote the Avion Card on Instagram and Facebook and created social media posts to reach potential Avion Card travelers. Skills Art direction Social Media Tipography Adobe InDesign Adobe Illustrator Adobe Photoshop [...]

RBC Avion Infinite List

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2017-10-16T20:05:17+00:00

Project Brief While working at GMR Marketing, we created social media posts to show RBC clients and potential clients destinations they can easily access with an Avion Card. I created the imagery for the social media campaign, sourced the photography for the posts, and created the videos using Adobe Flash. I also created storyboards [...]

RBC Avion Olympics influencer

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2017-10-16T20:05:28+00:00

Project Brief While working at GMR Marketing, I designed a Facebook canvas for three influencers that were traveling to the Rio 2016 Olympic games. The idea behind this campaign was to show RBC's Avion target market what it could be like to have an Avion Card and travel to Rio on loyalty points. Skills [...]

Mini

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2017-10-16T20:05:53+00:00

Project Brief Mini wanted to create two events to promote their new 2016 models. We proposed two activation campaign and I created the logos for both of them. One concept was meant to be an urban and artistic event and the other a glamorous camping event. Skills Art direction Branding Adobe Illustrator Adobe [...]

Ansell

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2017-10-16T20:06:45+00:00

Project Brief While working at Quiller and Blake I created branding elements, advertising posters, packaging and web sites for Ansell brand and trade shows. The redesign of their anselhero campaign lead the company to get the triple company "likes" on Facebook and increased the traffic to their website in 32.000. Skills Art [...]

Torontoentero

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2017-10-16T20:06:52+00:00

Project Brief Torontoentero.ca is a website for spaniards that live in Toronto. Music, events, activities all will be included in the website in spanish. I volunteer on and designed the brand identity, stationary as well as the website. Skills Art direction Branding Web design Wordpress HTML5 CSS3 Adobe Illustrator Adobe Photoshop [...]

Car Magazine

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2017-10-16T20:07:20+00:00

Project Brief Car Magazine is one of the most important automotive magazines in Europe. I designed and selected photographs for covers and layouts as well as retouched and composed photos. Typography, swatches, and photography selection were part of my duties. The photos bellow were taken between 2008 and 2012. Skills Editorial Design Typography [...]